Professional services marketing handbook: how to build relationships, grow your firm and become a client champion
(Adult Book)

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Published
London KoganPage, 2015.
Physical Desc
296 pages 24 cm
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Published
London KoganPage, 2015.
Format
Adult Book
Language
English

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Description
Marketing in professional services and consulting businesses such as law, accountancy, property, management consultancy, project management, engineering and technical services has progressed significantly in recent years and plays a major role in attracting and retaining clients, building a successful brand and increasing a company's revenue and profit. This handbook covers key issues in business development, operations and delivery.

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Business Intellectual Property Centre - Business & IP Centre658.8In Transit

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